RESULTS
OVER
AESTHETICS
A founder-led web design studio built on two decades of technical rigor and strategic performance.
See how the work gets built.
A look at the process, the craft, and the people behind every build.

Principal / Founder
Anthony Lumpkin
25+ Years of Craft.
For 25+ years, I've navigated the intersection of code and commerce. What started in the early days of the modern web has evolved into a disciplined pursuit of digital excellence.
At TL Web Design, we don't just build websites — we engineer revenue drivers. The philosophy is simple: if it doesn't convert, it doesn't matter. We prioritize performance metrics and user behavior over fleeting design trends.
"Good design is invisible. Great results are unmistakable."
The Timeline
Genesis
TL Web Design launches in Cleveland with a focus on premium, hand-built websites for small businesses.
Market Mastery
Expanding into high-performance lead generation and e-commerce for Northeast Ohio enterprises.
National Reach
Remote-first delivery to clients coast to coast — service brands, legal, nonprofits, restaurants.
Founder-Led Standard
50+ projects delivered. Defining the standard for trust, growth, and performance.
Core Values
- 01
Rigor Over Speed
We build correctly the first time, ensuring long-term scalability, accessibility, and security.
- 02
Radical Transparency
Direct access to the founder. No account managers, no layers — just weekly progress and clarity.
- 03
Measurable Impact
Every pixel is justified by a business objective. We track what matters and tune what moves the needle.
Our Process
What our clients say.
"Our phone started ringing more the first week the new site went live. TL understood exactly what an HVAC business needs online."
BTU Comfort Solutions
HVAC Business Owner
"We stopped paying 30% to delivery apps. TL built us our own ordering system and it paid for itself in the first month."
Victory Bistro
Restaurant Owner
"Our online donations doubled within three months of launching the new site. The donation system TL built is seamless for our supporters."
Evolve & Rise Haven
Nonprofit Director
"Anthony took our complex AI product and made it feel simple. The UX is world-class and our completion rate speaks for itself."
Living Trust AI
CEO, Legal Tech Startup
"Event bookings tripled after launch. The online booking system alone saved us hours every week."
Skye Bar Mentor
Owner, Hospitality
"Our provider directory went from invisible to the top resource in the state. Patient referrals are up 80%."
MedSource
Operations Director, Healthcare
"Anthony built my brand from scratch and delivered a site that gets me more consultation requests than I can handle."
Robert Johnson
Personal Brand
"Community engagement went through the roof. Our newsletter signup rate hit 45% — unheard of in our space."
Smart Living Over 50
Founder, Lifestyle Platform
"From zero to 200+ products live in less than a month. The store looks premium and our repeat customer rate is 35%."
Mariah Finds
Owner, E-Commerce
"Phone intake time dropped 70%. Patients love the online forms and our staff has more time for actual care."
iCare Services
Director, Healthcare Services
Serving Cleveland, Medina, Akron, Lakewood & Northeast Ohio
TL Web Design helps ambitious small businesses build custom websites that look professional, build trust, and generate more leads.
View our Cleveland web design page